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Presented the Powerpixxel screen
Giant advertising screen has been installed in the RCDE Stadium
RCD Espanyol and Powerpixxel have officially presented the giant screen that has been installed on the facade of Goal Prat of the RCDE Stadium after the agreement between the two parties.
First team captains Víctor Álvarez and Abraham González, RCD Espanyol’s CEO, Ramon Robert, the vice president, Carlos García Pont, the member of the board of directors, Mao Ye and different members of the Federació Catalana de Penyes (FCPE) and o the Agrupació de Veteranos didn’t want to miss such an important presentation.
Ramon Robert has thanked Powerpixxel for its effort and confidence shown to the club. “You are in the door of Barcelona and in the best sportive facility in 2010”, he said. On the other hand, the members of Powerpixxel Heiko Etzel and Reiner Beerhalter said that they feel very satisfied for the final result and after achieving such an exciting aim.
After pressing the red button in a symbolic way, the giant screen has been turn on and all the assistants have enjoyed the spectacle.
The screen has technical characteristics that make it a very outstanding innovation and institutional commercial exploitation of the LFP Stadium; it has an area of 176 square meters, with 8 metres high and 22 wide. In addition, the display consists of a total of 560 strips of 8 metres long with a pixel pitch of 40x40 mm quality. Undoubtedly, this is a major improvement and a new business opportunity for RCDE Stadium, listed in 2010 as best sports facility in the world, that remains as a reference in the commercial exploitation of sports facilities with sustainability, efficiency and low energy consumption, main feature of LED technology.
The agreement with Powerpixxel has established a business model operation by both parties, with a guaranteed minimum annual income for the club. From this Thursday night onwards, the giant screen advertising and corporate messages will operate at full capacity and exposure 7/24.